Holly Rustick is a world-renowned grant writing expert and Amazon bestselling author.
Holly has been coaching grant writers how to run successful 5-6 figure businesses since 2017.
With two decades of grant writing and nonprofit experience, Holly is a popular keynote speaker for events all over the world, podcast host of the Top-Ranked Grant Writing podcast, a former university instructor, and is past president of the Guam Women’s Chamber of Commerce. She is constantly booked out to run trainings to help grant writers grow capacity, increase funding, and advance mission.
Take a moment to imagine, does this sound like you?
It’s another night and you are still at the office. The clock reads 5:30 p.m., which means traffic is now backed up, the after-school program will be calling about your child any minute. You grudgingly decide on take-out for the third night in a row (ugh next week you will start that weight loss plan filled with all home-cooked meals that you will prep on Sunday).
You love your job at Nonprofit-Meets-Needs, but you just seem stuck, putting out virtual fires every day. The annual fundraiser is coming up, but you know it will barely cover all costs this year, which means another year working at the same pay scale.
Grabbing your jacket, you vow that next year will be different. That you will get ahead of the curve and plan out the year, so you can focus on getting funding. You know there are better ways to operate this nonprofit. Plus, there are grants out there! Yes, grants! You think and feel a wave of energy wash over you. Grants could be the magic answer!
With renewed energy, you throw your jacket on the table and fire up your computer. The screen flashes on and you stare at it, not sure where to start. Grants… you type in the word “grants” into Google and are hit with tons of pages that do not seem connected. Nothing really resonates with what your nonprofit does.
Honestly, you can’t make heads or tails with any of the languages, plus there are pictures of many people named “Grant”. This is totally not what you want.
Your phone rings and you know that it is the after school program. You grab your jacket and rush out of the room and right into gridlock. “Yep, I’m on my way,” you say as you answer your phone, but inwardly you sigh thinking, on my way to where?
Does this sound like you? That your nonprofit is on the perpetual hamster wheel cycle and it just keeps getting squeakier every day? Or maybe you want to become a freelance grant writer but face the same “grant writer’s block” every time you sit down at your computer.
There is so much information out there, but it is all fragmented and disconnected and takes hours to sift through. Ugh.
Here is the thing. It takes focus to write a grant. But the real thing that it takes is a project. If you do not have a specific project that you know you need funding for, then it’s like trying to paint a picture with rocks. It will be sloppy, awkward, and unprofessional. The grant reviewers will know that you are just trying to make something work and are trying to fit a square into a circle.
So where do you start? Before you go ‘chasing the money,’ you must first figure out why your nonprofit needs money.
So, let’s start on Monday morning – after you have actually cooked at least one dinner on Sunday night so have some leftovers for dinner later.
Your nonprofit is in a city and you would like to start urban rooftop gardens on the buildings that you are leasing. First – before you go on a random Googling binge – you write down the following:
Objective: By the end of 12 months, we will create four rooftop gardens in the inner city of Pow for 100 adults with disabilities.
Once you have these basic factors done, then get into your grant research (Click here for more about Grant Research). In this way, you are NOT chasing the money or trying to create an entire project from a blank page, but you are creating a strategic grant plan.
It also is way easier, less overwhelming, and chances are your project will meet a real need and get you out of daily virtual fires. Grants are basically plans that are implemented with funding.
Good luck and let me know what else you do to break the ‘grant writer’s block.’
To share your thoughts:
Send Holly an email at holly@grantwritingandfunding.com
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You will get the grant writing system that has helped Holly secure more than $25 million in grant funding and students earn more than $100,000,000 in funding for nonprofits around the world!
Work from home and have a massive impact on your community. Set up a grant writing business so you can start getting paid to write grants.