This episode, Geri Leon Guerrero explains the key reasons why nonprofits need a website, how to make your nonprofit website effective, and the importance of collecting supporter data.
Geri Leon Guerrero has spent almost two decades improving the sales and marketing capacity for online and social media management with her clients at Adztech.
Geri joins us to discuss why it is so important for nonprofits to have a website, the different functions a nonprofit’s website has, and the importance of collecting the data of your supporters.
She also talks about how to effectively brand a nonprofit’s website, why having social media isn’t enough of an online presence, and how you can make a website’s donate button more effective.
Geri Leon Guerrero is the President and General Manager of Adztech & Public Relations, Inc. and Adztech Wholesale. She has been in business for over 18 years and oversees the overall operations of the company.
Geri has created innovative ways in improving the sales and marketing capacity for online and social media management, directs and supervises the concept, development, and execution of media campaigns, and public relations and outreach programs from proposal to account services by assessing the clients’ advertising needs, maintaining client accounts, and developing plans to expand and carry out business with ongoing clients in a timely manner.
She is the driver for procurement, grants, accounts, and client service and has direct experience overseeing local (Guam) community outreach projects and programs. She also plays an active role as a board member of local and international civic organizations such as the Guam Contractors Association, Special Olympics Guam, Lupus Awareness Group of Guam, and the Guam Women’s Chamber of Commerce. Her company is not only HUBZoned Certified but the only one on the island in her industry that is EDWOSB.
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