Stop Doing the Hamster Wheel Campaigns and Focus on Evergreen Donor Email Strategies with Kirsten Roldan

This episode, Kirsten Roldan explains how nonprofits can use email marketing, the different email strategies nonprofits can use, and the problems with marketing on social media. 

Kirsten Roland is the Founder of Million Dollar CEO and is a highly esteemed marketing coach. 

Kirsten joins us to discuss the benefits of email marketing for nonprofits, how to connect with donors and clients via email, and why email marketing is more effective than social media. 

She also talks about email strategies for nonprofits, the type of content nonprofits should include in their emails, and how many subscribers nonprofits should have on their email list.

What you’ll learn in this episode:

• How to connect with your audience and make more sales. 
• Why email marketing is more effective than social media. 
• Why you don’t need social media to market effectively. 
• The conversion rates of email campaigns compared to social media. 
• How nonprofits can use email marketing to increase donor engagement. 
• How often nonprofits should send emails. 
• The type of content nonprofits can use in their email campaigns.
• Email strategies for nonprofits.
• What to do if people are unsubscribing from your email list. 
• How many subscribers nonprofits should have on their email list.